About us

An Italian team bringing AI to SMEs.

Founded in 2023 by Gregor Marić, PugliAI is based in Latiano (Brindisi) and Bergamo. We support Italian small and mid-sized companies in adopting artificial intelligence.

The PugliAI team gathered outdoors at a farmhouse in Puglia
The team at work in a masseria, Puglia

PugliAI is an Italian AI consulting firm founded in 2023 by Gregor Marić. Its registered office is in Latiano (Brindisi, Puglia) and its operating office in Bergamo (Lombardy); it supports Italian SMEs in adopting artificial intelligence.

Company name
PugliAI S.r.l. — VAT IT02735920742
Founded
2023, by Gregor Marić (CEO & Founder)
Offices
Via Giovanni Forleo 45, 72022 Latiano (BR) · Via Angelo Maj 16, 24121 Bergamo (BG)
Area served
All of Italy, with a direct presence in Puglia and Lombardy. Support in Italian and English.
Clients
50+ Italian SMEs supported since 2023 in manufacturing, fashion and luxury, financial services, healthcare and tourism.
Recognition
Winners of the Comtel Startup Challenge 2024. Microsoft for Startups and Plug and Play Summit in 2026.
Contact
sales@pugliai.com — reply within 2 business hours, Mon–Fri 9:00–18:00 CET.

By the PugliAI editorial team · Last updated: 7 September 2026

Our mission

To make artificial intelligence accessible to Italian SMEs, turning technological complexity into concrete, measurable results.

Our vision

An Italy where companies, talent and research work together for responsible, sustainable innovation.

Our story

Since 2023, one step at a time.

2023

Foundation

PugliAI is founded in Latiano (BR) with the goal of bringing AI to Italian SMEs.

2024

First recognition

Partnership with Feedel Ventures, Comtel Startup Challenge win, exclusive distribution of Automa in Italy.

2025

Over 50 SMEs supported

Projects in manufacturing, fashion and luxury, financial services, healthcare and tourism.

2026

Ecosystem and certifications

Microsoft for Startups, Plug and Play Summit in Germany, ISO/IEC 42001 certification for AI management.

Gregor Marić presenting the PugliAI vision at an event

The founder

Gregor Marić, CEO & Founder

Entrepreneur and author of «Oltre il divario digitale», he has devoted his career to process automation and applied AI. With PugliAI he builds a bridge between global innovation and the concrete needs of Italian companies.

  • Former Senior Manager at KPMG Italy and Managing Director at INVOKE
  • Founder of ProcessLenz
  • Speaker on AI, RPA and digital transformation

Partners and alliances

An ecosystem that multiplies value.

Feedel Ventures

Strategic partner since 2024: access to a startup and innovation ecosystem.

OpenWork (Jamio)

Integration of our AI agents into the Jamio BPM platform to orchestrate processes.

Automa

Exclusive distributors in Italy of the Automa RPA platform.

Comtel

Collaboration born from the 2024 Startup Challenge win in the telecommunications sector.

Get Your Grant

A PugliAI spin-off simplifying access to Erasmus funding with AI.

Hausme

Custom AI agents for a real-estate startup.

Working at PugliAI

Team meeting in the farmhouse that hosts us
Olive groves between Latiano and Brindisi: where PugliAI was born

Recognition

Comtel Startup Challenge

Winners 2024

Microsoft for Startups

Members since 2026

Plug and Play Summit

Selected, Germany 2026

ISO/IEC 42001

AI management, 2026

Company details

Company name

PugliAI S.r.l.

VAT

IT02735920742

REA

BR-170874

Share capital

€10,000 fully paid

Registered office

Via Giovanni Forleo 45, 72022 Latiano (BR)

Operating office

Via Angelo Maj 16, 24121 Bergamo (BG)

Frequently asked questions

Who is PugliAI and what does it do?

An Italian AI consulting firm specialised in SMEs. Founded in 2023, with offices in Latiano (Brindisi) and Bergamo, it helps small and mid-sized companies adopt artificial intelligence with fixed-price programmes from €15,000 and a 150% ROI guarantee defined in the contract.

How many companies has PugliAI supported?

Over 50 Italian SMEs since 2023 across manufacturing, fashion and luxury, financial services, healthcare and tourism. On every project the KPIs are defined before the start and written into the contract.

Who founded PugliAI?

Gregor Marić, an entrepreneur with over fifteen years of experience in automation and AI, author of the book «Oltre il divario digitale», founder of the RPA Champion YouTube channel and winner of the Comtel Startup Challenge 2024.

Where are the offices?

Registered office in Latiano (Brindisi) at Via Giovanni Forleo 45 and operating office in Bergamo at Via Angelo Maj 16. We serve clients across Italy, with a particular presence in Puglia and Lombardy.

Let’s talk about your business.

45 minutes with a PugliAI consultant: process review, priority opportunities and a written report with an ROI estimate. Free and without obligation.